The Small Business and Technology Development Center (SBTDC) is a North Carolina organization that provides management counseling and educational services to small and mid-sized businesses.

The SBTDC LEAD program is an intensive program that helps participants learn more about themselves as leaders and build skills to effectively lead others and manage change. Participants have the option of being paired with an executive coach to support their leadership and personal goals.

Most of the SBTDC LEAD coaches are full-time professionals who use their coaching skills within their organization, have their own external coaching practice, or do both.